Revitalizing shampoo made with Wild Icelandic Herbs, formulated for sensitive skin.
This hair cleanser gently removes dirt and debris while helping to keep your scalp, hair and skin healthy, moisturized, and energized. Infused with an exotic blend of organic lime, fennel, patchouli and mandarin oranges.
blær is Icelandic for breeze.
blær shampoo contains a serum made from wild arctic herbs that, together with honest ingredients, give hair shine, fullness, strength and softness.
How to use
Apply to wet hair, lather and rinse. For best results, follow with blær conditioner. For normal to fine hair.
Formulated without Sodium Laureth Sulfate (SLS)
Not Tested on Animals
Made in Iceland
Aqua (pure Icelandic spring water), Ammonium Lauryl Sulfate, Cocamidopropyl Betaine, Vegetable Glycerin, Sucrose Cocoate, Sodium Anisate, Sodium Lauroyl Glutamate, Sodium PCA, Betula Pubescens Twig Extract (birch, wild Icelandic herb), Arctostaphylos Uva Ursi Leaf Extract (bearberry, wild Icelandic herb), Achillea Millefolium Extract (yarrow, wild Icelandic herb), Salix Phylicifolia Extract (willow, wild Icelandic herb), Sodium Phytate, Citrus Aurantifolia (Lime) Oil*, Citrus Deliciosa (Mandarin) oil*, Foeniculum Vulgare (Fennel) oil*, Pogostemon Cablin (patchouli therapeutic essential oil) Oil*, Limonene, Linalool, Alcohol**.
* Certified Organic Ingredient
**Made using Organic Ingredients
What is Sóley?
Sóley Organics was founded in 2007, but its history goes back further than that. A bit more than a century, actually. Grab a seat and some coffee and cake. It's a good story.
The woman behind Sóley Organics is the Icelandic actress Sóley Elíasdóttir. Sóley is an iconic figure in Icelandic film and theatre who has left the stage to focus on her family's tradition of harnessing the healing properties of Iceland's native herbs.
Sóley's great-great-grandmother, Thorunn, was a particular inspiration to her in this. Thorunn, or Grasa-Thorunn (herb-Thorunn) as she was better known, was a famous healer and midwife. There are many stories about the lives she saved using her knowledge of herbs. There is even a story which claims that she was the first woman in Iceland to wear trousers!
Thorunn passed her wisdom on to her son, Erlingur, who used it to save all twelve of his children from the Spanish Flu.
Sóley's first product, GRÆÐIR, an all-purpose healing balm, was based on one of Erlingur's recipes. In Icelandic, græðir (grai-deer) means ‘healer’.
Sóley wants to make sure the spirit of Thorunn and Erlingur's herbal wisdom stays alive and flourishes. Following in her ancestors' footsteps, she does her best to make her products powerful but gentle. That is to say, ingredients that are effective on all kinds of skin problems, but so harmless and natural that you could eat them.
While we can't guarantee they'll actually taste good, we are very, very proud of our ingredients and production. Our ingredients and production are certified organic.
The active ingredients are wild-harvested from Iceland's highlands, which are among the cleanest, least-touched places on Earth. Sóley gathers them herself, with help from family and friends.
Our products are then made in an adorable little village of 300 people that stands between the shores of a northern fjord and the foot of a mountain named Kaldbakur. We get water for our products from a spring on Kaldbakur that is so pure you can drink straight from it.
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